Kittitian Designer Debuts at NY Fashion Week

By :- Janette Brin

Fashion & Style

Fashion designer Shannen Azuredee celebrated the debut of POETIC RHYTHM, the designer’s first-ever apparel line, this past Sunday at Mercedes-Benz Fashion Week in New York City. The star-studded debut collection appropriately titled “Push Play” attracted Erica Dixon of Love & Hip Hop Atlanta, Janice Van Dyk, Francesco Ferrera of Elucid Magazine, Celebrity MUA Angel Cherry of VOID by Angel Cherry, Celebrity MUA Robert Porcelain and Jamilah Rouse of Real Housewives of Atlanta. Images are currently available at and

Beginning June 4th, the line will be sold exclusively online. The much anticipated launch is accompanied by a chance to win a Prom package. The promotion will offer one lucky winner a complete Prom package of a custom made dress by the designer, limousine service, hair, nails and a photographer for the night. To enter, customers are invited to log on to and become a fan to obtain further details on the contest.

POETIC RHYTHM reflects Azuredee’s personal style, with her own wardrobe serving as the inspiration for the majority of the pieces. By September (the unveiling of its spring line), the POETIC RHYTHM Collection will offer approximately 200 apparel and accessories in a full size range from XS-XL in tops, 0-18 in bottoms, belts and totes.

Azuredee hopes POETIC RHYTHM will be greeted with great enthusiasm as when the line walked the runway this past Sunday, February 10. POETIC RHYTHM is a collection of high quality clothes, created perfectly for the modern woman.

"Fashion is a way to express who you are through clothes." said Azuredee. "I would describe my design style in general as sophisticated chic with an edge ." The name POETIC RHYTHM was driven by Azuredee's love of poetry and being a poet herself.

POETIC RHYTHM will be merchandised in online storefront and will feature a segment of "The POETIC RHYTHM Story," a documentary on Azuredee's vision for the fashion line. More information about the POETIC RHYTHM brand is available online at



New York-based Poetic Rhythm is a dba of Strut House of Designs Inc. that was incorporated in 2007 by designer Shannen Azuredee. Additional information can be found at


Shannen Azuredee, born Shannen Azuredee Spencer is a third generation seamstress who learned to hand sew at the age of six from her grandmother. Azuredee is a Kittitian native and a single mom of one. Azuredee has had no formal training. She would watch her mom work on her machine and would then experiment on her own, thus teaching herself to sew. With an achievement such as debuting her Autumn/Winter ’13 collection to rave reviews at Mercedes-Benz Fashion Week in New York City, Azuredee is certainly more than ‘one to watch’. Azuredee’s debut showcased ultra-feminine pieces layered with a rock and roll edge. The collection was also featured in Elucid Magazine & Lucky Magazine.

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